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New report reveals the increasing impact of social media services on news dissemination.

Two-thirds of Canadians visit social networking sites like Facebook and Twitter to be in the know about world events. The findings of “Social Networks Transforming How Canadians Get the News” — the third in the Canadian Media Research Consortium’s series of reports on the news landscape in Canada — confirm the crucial role played by social media in people’s lives.

Of the 1,682 Canadians who took part in the online survey released on April 27, 2011, 43 percent mentioned that the recommendations from their social circles (friends and family members) matter much more than what their favorite news organizations and journalists may share. And while television and online news providers are still the go-to sources for news, more Canadians — especially young adults — are starting to trust social networking sites, especially Facebook and Twitter.

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Cendrine Marrouat is a freelance writer/reviewer, blogger, published author and translator living in Canada. Official Website: http://www.cendrinemarrouat.com


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